TABLE OF CONTENT 1 EXECUTIVE SUMMARY 2 MARKET INTRODUCTION 2.1 DEFINITION 16 2.2 SCOPE OF THE STUDY 16 2.3 LIST OF ASSUMPTIONS 16 2.4 MARKET STRUCTURE 17 2.5 KEY TAKEAWAYS 17 2.6 KEY BUYING CRITERIA 18 3 RESEARCH METHODOLOGY 3.1 RESEARCH PROCESS 20 3.2 PRIMARY RESEARCH 21 3.3 SECONDARY RESEARCH 22 3.4 MARKET SIZE ESTIMATION 23 3.5 FORECAST MODEL 23 4 MARKET DYNAMICS 4.1 INTRODUCTION 25 4.1 DRIVERS 26 4.1.1 GROWING SKIN CONCERNS 26 4.1.2 RISING PER CAPITA DISPOSABLE INCOME 26 4.1.3 INCREASING NUMBER OF WORKING WOMEN 26 4.2 RESTRAINT 27 4.2.1 RISING NUMBER OF COUNTERFEIT PRODUCTS 27 4.3 OPPORTUNITIES 28 4.3.1 TECHNOLOGICAL ADVANCEMENTS IN THE COSMETICS INDUSTRY 28 4.3.2 INCREASING DEMAND FOR ORGANIC PRODUCTS 28 4.3.3 CELEBRITY ENDORSEMENTS AND EXTENSIVE PROMOTIONAL ACTIVITIES 28 4.4 CHALLENGE 29 4.4.1 LOW PRODUCT AWARENESS IN UNDERDEVELOPED ECONOMIES 29 5 MARKET FACTOR ANALYSIS 5.1 VALUE CHAIN ANALYSIS 31 5.1.1 RAW MATERIAL PROCUREMENT 31 5.1.2 PROCESSING 31 5.1.3 PACKAGING 32 5.2 SUPPLY CHAIN ANALYSIS 32 5.3 PORTER’S FIVE FORCES ANALYSIS 33 5.3.1 THREAT OF NEW ENTRANTS 33 5.3.2 BARGAINING POWER OF SUPPLIERS 34 5.3.3 THREAT OF SUBSTITUTES 34 5.3.4 BARGAINING POWER OF BUYERS 34 5.3.5 RIVALRY 34 6 GLOBAL SHEET FACE MASK MARKET, BY TYPE 6.1 OVERVIEW 36 6.1.1 COTTON MASKS 36 6.1.2 NON-WOVEN MASKS 36 6.1.3 HYDROGEL MASKS 36 6.1.4 BIO-CELLULOSE MASKS 36 6.1.5 OTHERS 36 7 GLOBAL SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL 7.1 OVERVIEW 41 7.1.1 STORE-BASED 41 7.1.2 NON-STORE-BASED 41 8 GLOBAL SHEET FACE MASK MARKET, BY REGION 8.1 INTRODUCTION 44 8.2 NORTH AMERICA 45 8.2.1 US 47 8.2.2 CANADA 48 8.2.3 MEXICO 49 8.3 EUROPE 50 8.3.1 UK 52 8.3.2 GERMANY 53 8.3.3 FRANCE 54 8.3.4 ITALY 55 8.3.5 SPAIN 56 8.3.6 REST OF EUROPE 57 8.4 ASIA-PACIFIC 58 8.4.1 CHINA 60 8.4.2 JAPAN 61 8.4.3 INDIA 62 8.4.4 AUSTRALIA & NEW ZEALAND 63 8.4.5 SOUTHEAST ASIA 64 8.4.6 REST OF ASIA-PACIFIC 65 8.5 REST OF THE WORLD 66 8.5.1 SOUTH AMERICA 68 8.5.2 MIDDLE EAST 69 8.5.3 AFRICA 70 9 COMPETITIVE LANDSCAPE 10 COMPANY PROFILES 10.1 AMOREPACIFIC CORPORATION 76 10.1.1 COMPANY OVERVIEW 76 10.1.2 FINANCIAL OVERVIEW 76 10.1.3 PRODUCTS OFFERED 77 10.1.4 KEY DEVELOPMENT 78 10.1.5 SWOT ANALYSIS 79 10.1.6 KEY STRATEGIES 79 10.2 L’ORÉAL S.A. 80 10.2.1 COMPANY OVERVIEW 80 10.2.2 FINANCIAL OVERVIEW 80 10.2.3 PRODUCTS OFFERED 81 10.2.4 KEY DEVELOPMENTS 81 10.2.5 SWOT ANALYSIS 81 10.2.6 KEY STRATEGIES 82 10.3 CHRISTIAN DIOR SE 83 10.3.1 COMPANY OVERVIEW 83 10.3.2 FINANCIAL OVERVIEW 83 10.3.3 PRODUCTS OFFERED 84 10.3.4 KEY DEVELOPMENT 84 10.3.5 SWOT ANALYSIS 85 10.3.6 KEY STRATEGIES 85 10.4 THE ESTÉE LAUDER COMPANIES INC. 86 10.4.1 COMPANY OVERVIEW 86 10.4.2 FINANCIAL OVERVIEW 86 10.4.3 PRODUCTS OFFERED 87 10.4.4 KEY DEVELOPMENTS 87 10.4.5 SWOT ANALYSIS 87 10.4.6 KEY STRATEGIES 87 10.5 LG HOUSEHOLD & HEALTH CARE LTD 88 10.5.1 COMPANY OVERVIEW 88 10.5.2 FINANCIAL OVERVIEW 88 10.5.3 PRODUCTS OFFERED 89 10.5.4 KEY DEVELOPMENT 90 10.5.5 SWOT ANALYSIS 90 10.5.6 KEY STRATEGIES 90 10.6 STARSKIN GROUP B.V. 91 10.6.1 COMPANY OVERVIEW 91 10.6.2 FINANCIAL OVERVIEW 91 10.6.3 PRODUCTS OFFERED 91 10.6.4 KEY DEVELOPMENTS 92 10.6.5 KEY STRATEGIES 92 10.7 ORGAID INC. 93 10.7.1 COMPANY OVERVIEW 93 10.7.2 FINANCIAL OVERVIEW 93 10.7.3 PRODUCTS OFFERED 93 10.7.4 KEY DEVELOPMENT 93 10.7.5 SWOT ANALYSIS 93 10.7.6 KEY STRATEGIES 94 10.8 MIJIN COSMETICS 95 10.8.1 COMPANY OVERVIEW 95 10.8.2 FINANCIAL OVERVIEW 95 10.8.3 PRODUCTS OFFERED 95 10.8.4 KEY DEVELOPMENTS 96 10.8.5 SWOT ANALYSIS 96 10.8.6 KEY STRATEGIES 97 10.9 TAIKIUSA 98 10.9.1 COMPANY OVERVIEW 98 10.9.2 FINANCIAL OVERVIEW 98 10.9.3 PRODUCTS OFFERED 98 10.9.4 KEY DEVELOPMENT 99 10.9.5 KEY STRATEGIES 99 10.10 BIOCROWN BIOTECHNOLOGY CO., LTD 100 10.10.1 COMPANY OVERVIEW 100 10.10.2 FINANCIAL OVERVIEW 100 10.10.3 PRODUCTS OFFERED 100 10.10.4 KEY DEVELOPMENT 101 10.10.5 KEY STRATEGIES 101 11 CONCLUSION 11.1 KEY FINDINGS 103

LIST OF TABLES TABLE 1 MARKET SYNOPSIS 14 TABLE 2 GLOBAL SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 37 TABLE 3 GLOBAL COTTON SHEET FACE MASK MARKET, BY REGION, 2016–2023 (USD MILLION) 37 TABLE 4 GLOBAL NON-WOVEN SHEET FACE MASK MARKET, BY REGION, 2016–2023 (USD MILLION) 38 TABLE 5 GLOBAL HYDROGEL SHEET FACE MASK MARKET, BY REGION, 2016–2023 (USD MILLION) 38 TABLE 6 GLOBAL BIO-CELLULOSE SHEET FACE MASK MARKET, BY REGION, 2016–2023 (USD MILLION) 39 TABLE 7 GLOBAL OTHER SHEET FACE MASK MARKET, BY REGION, 2016–2023 (USD MILLION) 39 TABLE 8 GLOBAL SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 41 TABLE 9 STORE BASED: GLOBAL SHEET FACE MASK DISTRIBUTION CHANNEL MARKET, BY REGION, 2016–2023 (USD MILLION) 42 TABLE 10 NON- STORE BASED: GLOBAL SHEET FACE MASK DISTRIBUTION CHANNEL MARKET, BY REGION, 2016–2023 (USD MILLION) 42 TABLE 11 GLOBAL SHEET FACE MASK MARKET, BY REGION, 2016–2023 (USD MILLION) 44 TABLE 12 NORTH AMERICA: SHEET FACE MASK MARKET, BY COUNTRY, 2016–2023 (USD MILLION) 45 TABLE 13 NORTH AMERICA: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 46 TABLE 14 NORTH AMERICA: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 46 TABLE 15 US: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 47 TABLE 16 US: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 47 TABLE 17 CANADA: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 48 TABLE 18 CANADA: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 48 TABLE 19 MEXICO: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 49 TABLE 20 MEXICO: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 49 TABLE 21 EUROPE: SHEET FACE MASK MARKET, BY COUNTRY, 2016–2023 (USD MILLION) 50 TABLE 22 EUROPE: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 51 TABLE 23 EUROPE: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 51 TABLE 24 UK: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 52 TABLE 25 UK: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 52 TABLE 26 GERMANY: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 53 TABLE 27 GERMANY: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 53 TABLE 28 FRANCE: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 54 TABLE 29 FRANCE: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 54 TABLE 30 ITALY: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 55 TABLE 31 ITALY: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 55 TABLE 32 SPAIN: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 56 TABLE 33 SPAIN: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 56 TABLE 34 REST OF EUROPE: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 57 TABLE 35 REST OF EUROPE: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 57 TABLE 36 ASIA-PACIFIC: SHEET FACE MASK MARKET, BY COUNTRY, 2016–2023 (USD MILLION) 58 TABLE 37 ASIA-PACIFIC: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 59 TABLE 38 ASIA-PACIFIC: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 59 TABLE 39 CHINA: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 60 TABLE 40 CHINA: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 60 TABLE 41 JAPAN: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 61 TABLE 42 JAPAN: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 61 TABLE 43 INDIA: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 62 TABLE 44 INDIA: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 62 TABLE 45 AUSTRALIA & NEW ZEALAND: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 63 TABLE 46 AUSTRALIA & NEW ZEALAND: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 63 TABLE 47 SOUTHEAST ASIA: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 64 TABLE 48 SOUTHEAST ASIA: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 64 TABLE 49 REST OF ASIA-PACIFIC: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 65 TABLE 50 REST OF ASIA-PACIFIC: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 65 TABLE 51 REST OF THE WORLD: SHEET FACE MASK MARKET, BY REGION, 2016–2023 (USD MILLION) 66 TABLE 52 REST OF THE WORLD: SHEET FACE MASK MARKET, BY TYPE, 2022–2028 (USD MILLION) 67 TABLE 53 REST OF THE WORLD: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 67 TABLE 54 SOUTH AMERICA: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 68 TABLE 55 SOUTH AMERICA: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 68 TABLE 56 MIDDLE EAST: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 69 TABLE 57 MIDDLE EAST: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 69 TABLE 58 AFRICA: SHEET FACE MASK MARKET, BY TYPE, 2016–2023 (USD MILLION) 70 TABLE 59 AFRICA: SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2016–2023 (USD MILLION) 70 TABLE 60 COMPETITIVE LANDSCAPE: GLOBAL SHEET FACE MASK MARKET, BY DEVELOPMENT, 2014–2018 74LIST OF FIGURES FIGURE 1 GLOBAL SHEET FACE MASK MARKET: MARKET STRUCTURE 17 FIGURE 2 KEY TAKEAWAYS FROM THE GLOBAL SHEET FACE MASK MARKET 17 FIGURE 3 KEY BUYING CRITERIA IN THE GLOBAL SHEET FACE MASK MARKET 18 FIGURE 4 RESEARCH PROCESS OF MRFR 20 FIGURE 5 TOP-DOWN & BOTTOM-UP APPROACHES 23 FIGURE 6 MARKET DYNAMICS OVERVIEW 25 FIGURE 7 PERCENTAGE OF WORKING WOMEN, BY COUNTRY, 2000–2017 27 FIGURE 8 GLOBAL SHEET FACE MASK MARKET: VALUE CHAIN ANALYSIS 31 FIGURE 9 GLOBAL SHEET FACE MASK MARKET: SUPPLY CHAIN ANALYSIS 32 FIGURE 10 PORTER'S FIVE FORCES ANALYSIS OF THE GLOBAL SHEET FACE MASK MARKET 33 FIGURE 11 GLOBAL SHEET FACE MASK MARKET, BY TYPE, 2017 AND 2023 (USD MILLION) 37 FIGURE 12 GLOBAL SHEET FACE MASK MARKET, BY DISTRIBUTION CHANNEL, 2017 AND 2023 (USD MILLION) 41 FIGURE 13 GLOBAL SHEET FACE MASK MARKET, BY REGION, 2017 AND 2023 (USD MILLION) 44 FIGURE 14 NORTH AMERICA: SHEET FACE MASK MARKET, BY COUNTRY, 2017 AND 2023 (USD MILLION) 45 FIGURE 15 EUROPE: SHEET FACE MASK MARKET, BY COUNTRY, 2017 AND 2023 (USD MILLION) 50 FIGURE 16 ASIA-PACIFIC: SHEET FACE MASK MARKET, BY COUNTRY, 2017 AND 2023 (USD MILLION) 58 FIGURE 17 REST OF THE WORLD: SHEET FACE MASK MARKET, BY COUNTRY, 2017 AND 2023 (USD MILLION) 66 FIGURE 18 GLOBAL SHEET FACE MASK MARKET: SHARE OF MARKET DEVELOPMENTS, BY KEY PLAYER, 2014–2018 72 FIGURE 19 GLOBAL SHEET FACE MASK MARKET: ANALYSIS OF KEY DEVELOPMENTS 73 FIGURE 20 GLOBAL SHEET FACE MASK MARKET: KEY DEVELOPMENTS, 2014–2018 74

Amorepacific Corporation (South Korea), L’Oréal S.A. (France), Christian Dior SE (France), The Estée Lauder Companies Inc. (US), LG Household & Health Care Ltd (South Korea), Starskin Group B.V. (Netherlands), Orgaid Inc. (US), Mijin Cosmetics (South Korea), TaikiUSA (US), and Biocrown Biotechnology Co., Ltd (China)