TABLE OF CONTENT 1 EXECUTIVE SUMMARY 1.1 MARKET ATTRACTIVE ANALYSIS 15 1.1.1 GLOBAL DIETARY SUPPLEMENTS MARKET, BY TYPE 15 1.1.2 GLOBAL DIETARY SUPPLEMENTS MARKET, BY FORM 16 1.1.3 GLOBAL DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL 17 1.1.4 GLOBAL DIETARY SUPPLEMENTS MARKET, BY REGION 18 1.2 KEY BUYING CRITERIA 19 2 MARKET INTRODUCTION 2.1 DEFINITION 20 2.2 SCOPE OF THE STUDY 20 2.3 MARKET STRUCTURE 20 3 RESEARCH METHODOLOGY 3.1 RESEARCH PROCESS 21 3.2 PRIMARY RESEARCH 22 3.3 SECONDARY RESEARCH 23 3.4 MARKET SIZE ESTIMATION 24 3.5 FORECAST MODEL 25 3.6 LIST OF ASSUMPTIONS 25 4 MARKET DYNAMICS 4.1 INTRODUCTION 26 4.2 DRIVERS 27 4.2.1 INCREASING FOCUS ON PREVENTIVE HEALTHCARE 27 4.2.2 POSITIVE OUTLOOK TOWARD SPORTS NUTRITION 27 4.2.3 DRIVERS IMPACT ANALYSIS 27 4.3 RESTRAINTS 28 4.3.1 INCREASING AWARENESS REGARDING SIDE EFFECTS 28 4.3.2 STRINGENT GOVERNMENT REGULATIONS 28 4.3.3 RESTRAINTS IMPACT ANALYSIS 28 4.4 OPPORTUNITIES 29 4.4.1 UNTAPPED MARKETS IN DEVELOPING ECONOMIES 29 4.4.2 INFLUENCE OF SOCIAL MEDIA AND INNOVATIVE MARKETING STRATEGIES 29 4.5 CHALLENGES 29 4.5.1 NEED FOR HIGH CAPITAL INVESTMENTS AND CERTIFICATIONS 29 5 MARKET FACTOR ANALYSIS 5.1 VALUE CHAIN ANALYSIS 30 5.1.1 RAW MATERIAL PROCUREMENT 31 5.1.2 PROCESSING 31 5.1.3 PACKAGING 31 5.2 SUPPLY CHAIN ANALYSIS 32 5.3 PORTER’S FIVE FORCES MODEL 33 5.3.1 THREAT OF NEW ENTRANTS 34 5.3.2 BARGAINING POWER OF SUPPLIERS 34 5.3.3 BARGAINING POWER OF BUYERS 34 5.3.4 THREAT OF SUBSTITUTES 34 5.3.5 INTENSITY OF RIVALRY 34 6 GLOBAL DIETARY SUPPLEMENTS MARKET, BY TYPE 6.1 OVERVIEW 35 6.1.1 GLOBAL DIETARY SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY TYPE, 2017–2025 36 6.2 VITAMINS 36 6.2.1 VITAMINS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 36 6.3 MINERALS 37 6.3.1 MINERALS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 37 6.4 AMINO ACIDS & PROTEINS 38 6.4.1 AMINO ACIDS & PROTEINS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 38 6.5 PROBIOTICS 39 6.5.1 PROBIOTICS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 39 6.6 BLENDS 40 6.6.1 BLENDS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 40 6.7 OTHERS 41 6.7.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 41 7 GLOBAL DIETARY SUPPLEMENTS MARKET, BY FORM 7.1 OVERVIEW 42 7.1.1 GLOBAL DIETARY SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY FORM, 2017–2025 43 7.2 TABLETS, CAPSULES, & SOFTGELS 44 7.2.1 TABLETS, CAPSULES, & SOFTGELS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 44 7.3 POWDERS 45 7.3.1 POWDERS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 45 7.4 GUMMIES 46 7.4.1 GUMMIES: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 46 7.5 OTHERS 47 7.5.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 47 8 GLOBAL DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL 8.1 OVERVIEW 48 8.1.1 GLOBAL DIETARY SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2017–2025 49 8.2 STORE-BASED 50 8.2.1 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 50 8.3 NON-STORE-BASED 51 8.3.1 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 51 9 GLOBAL DIETARY SUPPLEMENTS MARKET, BY REGION 9.1 OVERVIEW 52 9.2 NORTH AMERICA 54 9.2.1 US 56 9.2.2 CANADA 58 9.2.3 MEXICO 59 9.3 EUROPE 61 9.3.1 UK 63 9.3.2 GERMANY 65 9.3.3 FRANCE 66 9.3.4 ITALY 68 9.3.5 SPAIN 69 9.3.6 REST OF EUROPE 71 9.4 ASIA-PACIFIC 73 9.4.1 CHINA 76 9.4.2 INDIA 77 9.4.3 JAPAN 79 9.4.4 AUSTRALIA & NEW ZEALAND 80 9.4.5 REST OF ASIA-PACIFIC 82 9.5 REST OF THE WORLD 84 9.5.1 SOUTH AMERICA 86 9.5.2 MIDDLE EAST 88 9.5.3 AFRICA 89 10 COMPETITIVE LANDSCAPE 10.1 INTRODUCTION 91 10.1.1 MARKET STRATEGY ANALYSIS 91 10.2 COMPETITIVE BENCHMARKING 92 10.3 KEY DEVELOPMENTS & GROWTH STRATEGIES 93 10.3.1 PRODUCT LAUNCHES 93 10.3.2 MERGERS & ACQUISITIONS 95 10.3.3 EXPANSIONS 95 10.3.4 JOINT VENTURES 96 10.3.5 PARTNERSHIPS 96 10.3.6 PRODUCT INNOVATIONS 97 11 COMPANY PROFILES 11.1 THE NATURE’S BOUNTY CO. 98 11.1.1 COMPANY OVERVIEW 98 11.1.2 FINANCIAL OVERVIEW 98 11.1.3 PRODUCTS OFFERED 98 11.1.4 KEY DEVELOPMENTS 102 11.1.5 SWOT ANALYSIS 102 11.1.6 KEY STRATEGIES 103 11.2 GLANBIA PLC 104 11.2.1 COMPANY OVERVIEW 104 11.2.2 FINANCIAL OVERVIEW 104 11.2.3 PRODUCTS OFFERED 105 11.2.4 KEY DEVELOPMENTS 107 11.2.5 SWOT ANALYSIS 107 11.2.6 KEY STRATEGIES 108 11.3 HERBALIFE NUTRITION LTD. 109 11.3.1 COMPANY OVERVIEW 109 11.3.2 FINANCIAL OVERVIEW 110 11.3.3 PRODUCTS OFFERED 111 11.3.4 KEY DEVELOPMENTS 111 11.3.5 SWOT ANALYSIS 113 11.3.6 KEY STRATEGIES 113 11.4 GLAXOSMITHKLINE PLC 114 11.4.1 COMPANY OVERVIEW 114 11.4.2 FINANCIAL OVERVIEW 114 11.4.3 PRODUCTS OFFERED 115 11.4.4 KEY DEVELOPMENTS 116 11.4.5 SWOT ANALYSIS 116 11.4.6 KEY STRATEGIES 116 11.5 ABBOTT LABORATORIES 117 11.5.1 COMPANY OVERVIEW 117 11.5.2 FINANCIAL OVERVIEW 117 11.5.3 PRODUCTS OFFERED 118 11.5.4 KEY DEVELOPMENTS 119 11.5.5 SWOT ANALYSIS 119 11.5.6 KEY STRATEGIES 120 11.6 BAYER AG 121 11.6.1 COMPANY OVERVIEW 121 11.6.2 FINANCIAL OVERVIEW 121 11.6.3 PRODUCTS OFFERED 122 11.6.4 KEY DEVELOPMENTS 124 11.6.5 KEY STRATEGIES 124 11.7 AMWAY CORP 125 11.7.1 COMPANY OVERVIEW 125 11.7.2 FINANCIAL OVERVIEW 125 11.7.3 PRODUCTS OFFERED 125 11.7.4 KEY DEVELOPMENTS 126 11.7.5 KEY STRATEGIES 126 11.8 OTSUKA HOLDINGS CO., LTD 127 11.8.1 COMPANY OVERVIEW 127 11.8.2 FINANCIAL OVERVIEW 127 11.8.3 PRODUCTS OFFERED 128 11.8.4 KEY DEVELOPMENTS 129 11.8.5 KEY STRATEGIES 129 11.9 NATURE'S WAY PRODUCTS, LLC 130 11.9.1 COMPANY OVERVIEW 130 11.9.2 FINANCIAL OVERVIEW 130 11.9.3 PRODUCTS OFFERED 130 11.9.4 KEY DEVELOPMENTS 131 11.9.5 KEY STRATEGIES 131 11.10 LIVING ESSENTIALS MARKETING, LLC 132 11.10.1 COMPANY OVERVIEW 132 11.10.2 FINANCIAL OVERVIEW 132 11.10.3 PRODUCTS OFFERED 132 11.10.4 KEY DEVELOPMENTS 132 11.10.5 KEY STRATEGIES 133 12 REFERENCES

LIST OF TABLES TABLE 1 LIST OF ASSUMPTIONS 25 TABLE 2 GLOBAL DIETARY SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY TYPE, 2017–2025 (USD MILLION) 36 TABLE 3 VITAMINS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 36 TABLE 4 MINERALS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 37 TABLE 5 AMINO ACIDS & PROTEINS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 38 TABLE 6 PROBIOTICS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 39 TABLE 7 BLENDS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 40 TABLE 8 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 41 TABLE 9 GLOBAL DIETARY SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY FORM, 2017–2025 (USD MILLION) 43 TABLE 10 TABLETS, CAPSULES, & SOFTGELS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 44 TABLE 11 POWDERS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 45 TABLE 12 GUMMIES: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 46 TABLE 13 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 47 TABLE 14 GLOBAL DIETARY SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 49 TABLE 15 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 50 TABLE 16 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 51 TABLE 17 GLOBAL DIETARY SUPPLEMENTS MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 53 TABLE 18 NORTH AMERICA: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2017–2025 (USD MILLION) 54 TABLE 19 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 55 TABLE 20 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 55 TABLE 21 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 56 TABLE 22 US: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 56 TABLE 23 US: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 57 TABLE 24 US: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 57 TABLE 25 CANADA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 58 TABLE 26 CANADA: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 58 TABLE 27 CANADA: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 59 TABLE 28 MEXICO: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 59 TABLE 29 MEXICO: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 60 TABLE 30 MEXICO: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 60 TABLE 31 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2017–2025 (USD MILLION) 61 TABLE 32 EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 62 TABLE 33 EUROPE: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 62 TABLE 34 EUROPE: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 63 TABLE 35 UK: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 63 TABLE 36 UK: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 64 TABLE 37 UK: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 64 TABLE 38 GERMANY: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 65 TABLE 39 GERMANY: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 65 TABLE 40 GERMANY: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 66 TABLE 41 FRANCE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 66 TABLE 42 FRANCE: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 67 TABLE 43 FRANCE: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 67 TABLE 44 ITALY: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 68 TABLE 45 ITALY: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 68 TABLE 46 ITALY: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 69 TABLE 47 SPAIN: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 69 TABLE 48 SPAIN: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 70 TABLE 49 SPAIN: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 70 TABLE 50 REST OF EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 71 TABLE 51 REST OF EUROPE: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 71 TABLE 52 REST OF EUROPE: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 72 TABLE 53 ASIA-PACIFIC: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2017–2025 (USD MILLION) 74 TABLE 54 ASIA-PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 74 TABLE 55 ASIA-PACIFIC: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 75 TABLE 56 ASIA-PACIFIC: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 75 TABLE 57 CHINA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 76 TABLE 58 CHINA: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 76 TABLE 59 CHINA: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 77 TABLE 60 INDIA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 77 TABLE 61 INDIA: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 78 TABLE 62 INDIA: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 78 TABLE 63 JAPAN: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 79 TABLE 64 JAPAN: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 79 TABLE 65 JAPAN: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 80 TABLE 66 AUSTRALIA & NEW ZEALAND: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 80 TABLE 67 AUSTRALIA & NEW ZEALAND: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 81 TABLE 68 AUSTRALIA & NEW ZEALAND: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 81 TABLE 69 REST OF ASIA-PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 82 TABLE 70 REST OF ASIA-PACIFIC: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 82 TABLE 71 REST OF ASIA-PACIFIC: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 83 TABLE 72 REST OF THE WORLD: MARKET ESTIMATES & FORECAST, BY REGION, 2017–2025 (USD MILLION) 84 TABLE 73 REST OF THE WORLD: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 85 TABLE 74 REST OF THE WORLD: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 85 TABLE 75 REST OF THE WORLD: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 86 TABLE 76 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 86 TABLE 77 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 87 TABLE 78 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 87 TABLE 79 MIDDLE EAST: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 88 TABLE 80 MIDDLE EAST: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 88 TABLE 81 MIDDLE EAST: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 89 TABLE 82 AFRICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 89 TABLE 83 AFRICA: DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 90 TABLE 84 AFRICA: DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 90 TABLE 85 PRODUCT LAUNCHES 93 TABLE 86 MERGERS & ACQUISITIONS 95 TABLE 87 EXPANSIONS 95 TABLE 88 JOINT VENTURES 96 TABLE 89 PARTNERSHIPS 96 TABLE 90 PRODUCT INNOVATIONS 97 TABLE 91 THE NATURE’S BOUNTY CO.: PRODUCTS OFFERED 98 TABLE 92 THE NATURE’S BOUNTY CO.: KEY DEVELOPMENTS 102 TABLE 93 GLANBIA PLC: PRODUCTS OFFERED 105 TABLE 94 GLANBIA PLC: KEY DEVELOPMENTS 107 TABLE 95 HERBALIFE NUTRITION LTD.: PRODUCTS OFFERED 111 TABLE 96 HERBALIFE NUTRITION LTD.: KEY DEVELOPMENTS 111 TABLE 97 GLAXOSMITHKLINE PLC: PRODUCTS OFFERED 115 TABLE 98 GLAXOSMITHKLINE PLC: KEY DEVELOPMENTS 116 TABLE 99 ABBOTT LABORATORIES: PRODUCTS OFFERED 118 TABLE 100 ABBOTT LABORATORIES: KEY DEVELOPMENTS 119 TABLE 101 BAYER AG: PRODUCTS OFFERED 122 TABLE 102 BAYER AG: KEY DEVELOPMENTS 124 TABLE 103 AMWAY CORP: PRODUCTS OFFERED 125 TABLE 104 AMWAY CORP: KEY DEVELOPMENTS 126 TABLE 105 OTSUKA HOLDINGS CO., LTD: PRODUCTS OFFERED 128 TABLE 106 OTSUKA HOLDINGS CO., LTD: KEY DEVELOPMENTS 129 TABLE 107 NATURE'S WAY PRODUCTS, LLC: PRODUCTS OFFERED 130 TABLE 108 NATURE'S WAY PRODUCTS, LLC: KEY DEVELOPMENTS 131 TABLE 109 LIVING ESSENTIALS MARKETING, LLC: PRODUCTS OFFERED 132 TABLE 110 LIVING ESSENTIALS MARKETING, LLC: KEY DEVELOPMENTS 132 LIST OF FIGURES FIGURE 1 MARKET SYNOPSIS 14 FIGURE 2 MARKET ATTRACTIVENESS ANALYSIS: GLOBAL DIETARY SUPPLEMENTS MARKET 15 FIGURE 3 GLOBAL DIETARY SUPPLEMENTS MARKET ANALYSIS, BY TYPE 15 FIGURE 4 GLOBAL DIETARY SUPPLEMENTS MARKET ANALYSIS, BY FORM 16 FIGURE 5 GLOBAL DIETARY SUPPLEMENTS MARKET ANALYSIS, BY DISTRIBUTION CHANNEL 17 FIGURE 6 GLOBAL DIETARY SUPPLEMENTS MARKET ANALYSIS, BY REGION, 2018 18 FIGURE 7 KEY BUYING CRITERIA FOR DIETARY SUPPLEMENTS 19 FIGURE 8 GLOBAL DIETARY SUPPLEMENTS MARKET: STRUCTURE 20 FIGURE 9 RESEARCH PROCESS 21 FIGURE 10 TOP-DOWN & BOTTOM-UP APPROACHES 24 FIGURE 11 MARKET DYNAMICS OVERVIEW 26 FIGURE 12 DRIVERS IMPACT ANALYSIS: GLOBAL DIETARY SUPPLEMENTS MARKET 27 FIGURE 13 RESTRAINTS IMPACT ANALYSIS: GLOBAL DIETARY SUPPLEMENTS MARKET 28 FIGURE 14 GLOBAL DIETARY SUPPLEMENTS MARKET: VALUE CHAIN 30 FIGURE 15 GLOBAL DIETARY SUPPLEMENTS MARKET: SUPPLY CHAIN 32 FIGURE 17 GLOBAL DIETARY SUPPLEMENTS MARKET, BY TYPE, 2018 (% SHARE) 35 FIGURE 18 GLOBAL DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2025 (USD MILLION) 35 FIGURE 19 GLOBAL DIETARY SUPPLEMENTS MARKET, BY FORM, 2018 (% SHARE) 42 FIGURE 20 GLOBAL DIETARY SUPPLEMENTS MARKET, BY FORM, 2017–2025 (USD MILLION) 42 FIGURE 21 GLOBAL DIETARY SUPPLEMENTS MARKET SHARE, BY DISTRIBUTION CHANNEL, 2018 (% SHARE) 48 FIGURE 22 GLOBAL DIETARY SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2017–2025 (USD MILLION) 48 FIGURE 23 GLOBAL DIETARY SUPPLEMENTS MARKET, BY REGION, 2017–2025 (USD MILLION) 52 FIGURE 24 GLOBAL DIETARY SUPPLEMENTS MARKET, BY REGION, 2018 (% SHARE) 52 FIGURE 25 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET SHARE, BY COUNTRY, 2018 (% SHARE) 54 FIGURE 26 EUROPE: DIETARY SUPPLEMENTS MARKET SHARE, BY COUNTRY, 2018 (% SHARE) 61 FIGURE 27 ASIA-PACIFIC: DIETARY SUPPLEMENTS MARKET SHARE, BY COUNTRY, 2018 (% SHARE) 73 FIGURE 28 REST OF THE WORLD: DIETARY SUPPLEMENTS MARKET SHARE, BY REGION, 2018 (% SHARE) 84 FIGURE 29 THE NATURE’S BOUNTY CO. SWOT ANALYSIS 102 FIGURE 30 GLANBIA PLC: FINANCIAL OVERVIEW SNAPSHOT 104 FIGURE 31 GLANBIA PLC: SWOT ANALYSIS 107 FIGURE 32 HERBALIFE NUTRITION LTD.: FINANCIAL OVERVIEW SNAPSHOT 110 FIGURE 33 HERBALIFE NUTRITION LTD.: SWOT ANALYSIS 113 FIGURE 34 GLAXOSMITHKLINE PLC: FINANCIAL OVERVIEW SNAPSHOT 114 FIGURE 35 GLAXOSMITHKLINE PLC: SWOT ANALYSIS 116 FIGURE 36 ABBOTT LABORATORIES: FINANCIAL OVERVIEW SNAPSHOT 117 FIGURE 37 ABBOTT LABORATORIES: SWOT ANALYSIS 119 FIGURE 38 BAYER AG: FINANCIAL OVERVIEW SNAPSHOT 121 FIGURE 39 OTSUKA HOLDINGS CO., LTD: FINANCIAL OVERVIEW SNAPSHOT 127

Bayer AG (Germany), The Nature's Bounty Co. (US), Glanbia plc (Ireland), Herbalife Nutrition Ltd. (US), GlaxoSmithKline plc (UK), Abbott Laboratories (US), Amway Corp (US), Otsuka Holdings Co., Ltd (Japan), Nature's Way Products, LLC (US), and Living Essentials Marketing, LLC (US)