1 INTRODUCTION 1.1 Study Deliverables 1.2 Study Assumptions 1.3 Scope of the Study 2 RESEARCH METHODOLOGY 3 EXECUTIVE SUMMARY 3.1 Market Overview 4 MARKET DYNAMICS 4.1 Market Drivers 4.2 Market Restraints 4.3 Porters Five Forces Analysis 4.3.1 Threat of New Entrants 4.3.2 Bargaining Power of Buyers/Consumers 4.3.3 Bargaining Power of Suppliers 4.3.4 Threat of Substitute Products 4.3.5 Intensity of Competitive Rivalry 5 MARKET SEGMENTATION 5.1 By Type 5.1.1 Spoonable Yogurt 5.1.2 Drinkable Yogurt 5.2 Distribution Channel 5.2.1 Supermarkets/Hypermarkets 5.2.2 Convenience Stores 5.2.3 Specialty Stores 5.2.4 Online Stores 5.2.5 Others 5.3 Geography 5.3.1 North America 5.3.1.1 United States 5.3.1.2 Canada 5.3.1.3 Mexico 5.3.1.4 Rest of North America 6 COMPETITIVE LANDSCAPE 6.1 Market Share Analysis 6.2 Most Active Companies 6.3 Most Adopted Strategy 6.4 Company Profiles 6.4.1 General Mills Inc. 6.4.2 Danone 6.4.3 Chobani, LLC. 6.4.4 Schreiber Foods 6.4.5 FAGE USA Dairy Industry, Inc. 6.4.6 Johanna Foods, Inc. 6.4.7 Stonyfield Farm, Inc. 7 MARKET OPPORTUNITIES AND FUTURE TRENDS