1 INTRODUCTION 1.1 Study Deliverables 1.2 Study Assumptions 1.3 Scope of the Study 2 RESEARCH METHODOLOGY 3 EXECUTIVE SUMMARY 4 MARKET DYNAMICS 4.1 Drivers 4.1.1 Growing Usage of Waterproofing Membranes to Maintain Longevity of Buildings 4.1.2 Increasing Benefits of Liquid Applied Membranes resulting in Cost Effective Construction 4.1.3 Growing Infrastructural and Commercial Projects in Emerging Economies 4.2 Restraints 4.2.1 Availability of Substitutes such as Sheet Membranes 4.3 Industry Value-Chain Analysis 4.4 Porters 5 Force Analysis 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Consumers 4.4.3 Threat of New Entrants 4.4.4 Threat of Substitute Products and Services 4.4.5 Degree of Competition 5 MARKET SEGMENTATION 5.1 Type 5.1.1 Polyurethane 5.1.2 Cementitious 5.1.3 Bituminous 5.1.4 Others 5.2 Application 5.2.1 Roofing 5.2.2 Walls 5.2.3 Underground and Tunnels 5.2.4 Others 5.3 Geography 5.3.1 Asia-Pacific 5.3.1.1 China 5.3.1.2 India 5.3.1.3 Japan 5.3.1.4 South Korea 5.3.1.5 Rest of Asia-Pacific 5.3.2 North America 5.3.2.1 United States 5.3.2.2 Canada 5.3.2.3 Mexico 5.3.3 Europe 5.3.3.1 Germany 5.3.3.2 United Kingdom 5.3.3.3 Italy 5.3.3.4 France 5.3.3.5 Rest of Europe 5.3.4 South America 5.3.4.1 Brazil 5.3.4.2 Argentina 5.3.4.3 Rest of South America 5.3.5 Middle East & Africa 5.3.5.1 Saudi Arabia 5.3.5.2 South Africa 5.3.5.3 Rest of Middle East & Africa 6 COMPETITIVE LANDSCAPE 6.1 Mergers & Acquisitions, Joint Ventures, Collaborations, and Agreements 6.2 Market Share Analysis** 6.3 Strategies Adopted by Leading Players 6.4 Company Profiles 6.4.1 Sika AG 6.4.2 BASF SE 6.4.3 Carlisle Companies Inc. 6.4.4 DowDuPont Inc. 6.4.5 GCP Applied Technologies Inc. 6.4.6 Henry Company 6.4.7 Johns Manville 6.4.8 Kemper System America Inc. 6.4.9 Soprema Group 7 MARKET OPPORTUNITIES AND FUTURE TRENDS 7.1 Increasing office space construction