Electronic Shelf Label, also known by the acronym ESL. It is the latest solution for inventory and price management in the retail sector, based on the use of advanced IT technology. ESL replaces conventional paper price tags attached to the shelves of supermarkets and department stores with, for example, LCDs and electronic paper (E-paper) that show information on product price, sales promotions, etc.
ESL takes advantage of Zigbee, a low-power wireless communication technology, to keep product prices updated in real time. ESL consists of an e-paper equipped tag and gateway which delivers product information. The central server transmits information of each product to the gateway, which in turn sends such information to thousands of tags at the same time.
An electronic shelf label includes a transceiver configured to communicate with a plurality of wireless data tags associated with a plurality of retail products.
The Top 5 manufacturers are BOE (SES-imagotag), Pricer, SOLUM, E Ink and Hanshow. They took up about 78.11% of the global revenue share in 2019.

The global Electronic Shelf Label (ESL) market was valued at US$ 743 million in 2019 and is expected to reach US$ 1934.8 million by the end of 2026, growing at a CAGR of 14.5% during 2021-2026.
This report focuses on Electronic Shelf Label (ESL) volume and value at the global level, regional level and company level. From a global perspective, this report represents overall Electronic Shelf Label (ESL) market size by analysing historical data and future prospect. Regionally, this report focuses on several key regions: North America, Europe, Asia-Pacific, Latin America and Middle East & Africa.

Global Electronic Shelf Label (ESL) Market: Segment Analysis
The research report includes specific segments by region (country), by company, by Type and by Application. This study provides information about the sales and revenue during the historic and forecasted period of 2016 to 2027. Understanding the segments helps in identifying the importance of different factors that aid the market growth.

Segment by Type
Liquid Crystal Display (LCD) Displays
E-Paper Displays

Segment by Application
Department Stores/Mass Merchandise
Grocery/Supermarket
Drug Stores
Specialty Stores
Others

By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Indonesia
Thailand
Malaysia
Philippines
Vietnam
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E

By Company
BOE (SES-imagotag)
Pricer
SoluM
E Ink
Displaydata
Opticon Sensors Europe B.V
DIGI
Hanshow
LG innotek
Panasonic
Altierre