Global Hard Seltzers Market Research Report—Forecast till 2026

Global Hard Seltzers Market Research Report—Forecast till 2026

Market Overview

Global Hard Seltzers Market is anticipated to exhibit a CAGR of 7.69% to reach USD 1,649.96 Million by 2026. Hard seltzer is fruit-flavored carbonated water with added alcohol. Broadly, the alcohol in spiked seltzer comes from fermented cane sugar, with the addition of flavors and carbonation. However, alcohol in a hard seltzer can also be extracted from other grains which are known as flavored malt beverages. The growth of the market is attributed to the increasing consumption of Ready-to-drink (RTD) alcoholic beverages such as hard seltzers and carbonated beverages. Moreover, hard seltzers are becoming popular in social gatherings, outdoor picnics, pool-side parties, and other such occasions that require relaxing and unwinding from the routine. The alcohol content is generally remaining low in hard seltzers are known by different names in different regions. However, Chu-Hi is the traditional hard seltzer in Japan made from carbonated water and fruit flavors.
Global Hard Seltzers Market is expected to witness a healthy market growth during the forecast period owing to the increasing association of RTD alcoholic beverages, including hard seltzers with convenience. Additionally, the increasing consumer preference for carbonated beverages with reduced alcoholic beverages such as hard seltzers in the global market. Furthermore, the increasing demand for sugar-free carbonated and alcoholic beverages such as hard seltzers is expected to propel the growth of the market during the review period. However, surging demand for non-alcoholic beverages is hindering the growth of the global hard seltzers market.
Market Segmentation
Global Hard Seltzers Market has been classified By Flavor, Packaging type, and Distribution channel. Based on the Flavor segment the global market has been classified among Lime, Berries, Pineapple, Grapefruit, Orange, Blends, and Others. The berries segment is anticipated to register the largest market to reach USD 401.68 million during the study period owing to the largest market share in 2019.
The packaging type segment bifurcates Global Hard Seltzers Market into Bottles and Cans. Distribution Channel the global market is segmented into Store-Based and Non-Store-Based.
Regional Analysis
The region-specific analysis of the Global Hard Seltzers Market has been segregated across North America, Europe, Asia Pacific, and the Rest of the world.
North America is expected to exhibit the largest market share owing to the largest market share of 75.68% in 2019. The regional market growth is attributed to the rising trend of health consciousness among the American population has resulted in the exponential surge in the requirement for hard seltzers. Europe is expected to register the fastest growing market due to the increasing start-ups and alcoholic manufacturers are stepping up with hard seltzers in the region.
Major Players
The Key players operating in the global hard seltzers market include Mark Anthony Brands (US), Constellation Brands, Inc. (US), Boston Beer Co. (US), Polar Beverages (US), Blitz-Weinhard Brewing Co.’s (US), Anheuser-Busch Companies, LLC (US), Molson Coors Beverage Company (US), Craft Cocktail Company (US), Oskar Blues (US), and Diageo Plc. (UK)
COVID 19 Impacts
We are continuously tracking the impact of the COVID-19 pandemic on various industries and verticals within all domains. Our research reports include the same and help you understand the drop and rise, owing to the impact of COVID-19 on the industries. Also, we help you to identify the gap between the demand and supply of your interested market. Moreover, the report helps you with the analysis, amended government regulations, and many other useful insights.